Friday, 7 August 2009

Spoiled for choice when dating online?

Many people enjoy internet dating because it gives them the chance to virtually meet hundreds of eligible singles in one environment. There's no small talk, you see pretty much what the other person looks like and you don't have to worry about getting out of a horrible conversation – simply don't respond to an email.

However, a new study by the National Sun Yat-Sen University in Taiwan reveals that maybe people have too many selections and its making their inevitable dating decisions too hard, according to the New York Daily News.

In fact, the article cites a Harvard Business School professor, Michael Norton, who says that users can experience what he called brain overload because there is too much information and users have the chance to be extremely picky.

It's almost a catch-22 situation. Online daters want more choice and to be able to find their ideal match, but when they have too many options, its harder for them to make a decision, the news provider says of the study.

The research team found that more search modifications meant that people received a longer list of respondents and became less focused. They then made poorer partner selections.

It seems the moral of the story here is to find someone who matches your interest, but don't go crazy trying to find your perfect mate's star sign, favorite spaghetti sauce and other irrelevant criteria. ADNFCR-2087-ID-19303580-ADNFCR

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